Jamie Peacock MBE runs a number of successful enterprises ranging from Health & Wellbeing programs for students, to motivational talks targeting self-improvement, leadership and team collaboration. His Building Champions mentoring program drives personal performance and builds strong, lasting leadership habits. Companies that have used this program include the NHS, HSBC, McDonalds, O2 and Sky Bet, creating winning team cultures across all organisational levels. Alongside inspiring others to achieve their best, he also works in commercial for the Leeds Rhinos and the BBC.

Jamie is now a keen endurance runner, having completed 4 marathons and 3 ultra-marathons, the furthest being a 104-mile quadruple marathon around London. All of these have been completed to raise money for several charities including MND, Greenhouse Sports Project and Sue Ryder Hospices, with over £100,000 being raised.

The dedication and discipline honed over the course of his rugby career has been instrumental in developing his recipe for personal success. Jamie Peacock played over 550 times over 19 seasons including 49 caps for his country which he captained for 8 years. At the end of his career in 2015 he had become the most decorated player of the modern Super League era winning a total of 9 Grand Finals, 4 Challenge Cup Finals, 4 World Club Challenges; as well as being selected in the Super League Dream Team 11 times, the World 13 twice and Worlds’ Best Forward twice. In 2011, he was awarded an MBE in recognition for his services to the game.